The quiz · Street interview ad · Filmed in London

Guess the protein: “Shut up. 50?”

Street interview guessing game filmed in London: strangers guess the grams of protein per 100g of beef jerky, then taste it. Unscripted, no actors. Every cut is captioned and sized for Reels, TikTok and Stories, and licensed for paid social.

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Transcript

This beef jerky is life changing and I would buy again.

Have a guess how many grams of protein in 100 grams of this packet here.

5 grams.

20 grams.

More, more, more.

30 grams.

50.

Shut up.

What?

Do you want to try some?

Yeah, sure.

It melts in your mouth.

I'm a crisp girl, so I really enjoy crisp. It's crunchy. It's delicious.

You're going to buy some?

I think I might.

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